Document 72 Hours

A Discounted Ticket to Happiness

Since Japan's bubble economy burst in the early 1990's, saving money has become an established part of life for many people. Shops selling discount coupons and cheap tickets are a magnet for people seeking to stretch every last yen. One such shop in Ikebukuro Station in Tokyo measures only a few square meters, but more than 400 customers go there daily. A temp worker buys subway coupon tickets to save 10 yen; a woman buys vouchers that save her 36 yen so she can enjoy a meal at a nice restaurant; whilst another woman sells vouchers she does not need for a tidy sum of cash. What dreams and happiness are people seeking as they save a few yen here and there? This program looks at people and money, as seen from the counter of a tiny shop.